Chris enjoyed over 30 years in the advertising business, having started working life as a Unilever marketing trainee. Seven years at Saatchi & Saatchi during the 1980's and then 18 years at Bartle Bogle Hegarty, the leading creative agency of the 1990's and 2000's. In that time Chris worked stints in New York and was CEO of BBH Asia Pacific based in Singapore, establishing new office in Tokyo and Shanghai.

More recently Chris set up and established the London offices of Cheil, the leading Korean advertising agency, and then was Chairman and CEO of executive search consultants Grace Blue in Europe.